Coca-Cola launches multiple "Famous Painting NFTs" on Base, inviting you to experience Onchain Summer together

Coinbase launched the L2 coinless public chain Base Gas based on Optimism technology at the beginning of the month, using ETH, and introduced the on-chain event "Onchain Summer," inviting many well-known brands to participate. Among them, Coca-Cola collaborated with emerging artists to release multiple NFTs, which are now available for minting. The event will end in 2 days.

Coca-Cola Actively Enters the NFT Market

Coca-Cola first entered the NFT market as early as 2021, when they released four retro-style NFTs to celebrate International Friendship Day, which were auctioned off via OpenSea.

For this latest initiative, Coca-Cola has invited several emerging artists to combine classic artworks such as Edvard Munch's "The Scream" and Johannes Vermeer's "Girl with a Pearl Earring" with Coca-Cola's iconic bottle design, allowing people to experience the joy and creativity of art collection.

Coca-Cola stated:

This is not just an art collection, but a dynamic fusion of art, technology, and human connection. By moving them onto the chain, these collectibles transcend the physical limitations of traditional art galleries and expand their global influence.

The NFTs launched by Coca-Cola this time are priced between 0.0011 to 0.014 ETH, but since it is on the Base chain, collectors must have ETH on the Base chain to mint them. However, Base also considerately provides the option of credit card payments.

Base TVL Continues to Rise

The trading volume on the Base public chain that they collaborated with has also been increasing. According to DeFiLlama data, the TVL on Base has reached $117 million, surpassing the previous high point during the meme coin BALD period of $41.2 million. The TVL has surged by 776% since August.