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Blockchain detective ZachXBT criticizes the chaos in the "Alpha Thread" on Twitter, where several KOLs are paid to promote certain activities.

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Blockchain detective ZachXBT criticizes the chaos in the "Alpha Thread" on Twitter, where several KOLs are paid to promote certain activities.

Blockchain detective ZachXBT called out several foreign Key Opinion Leaders (KOL) for promoting the trend of getting rich through airdrops driven by Arbitrum recently. Many crypto KOLs hyped the listing platform Snark Launch based on zkSync in the common Twitter thread format. After being exposed that the so-called "Alpha Thread" was just a paid promotion, KOLs deleted their tweets one after another.

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Alpha Thread has no Alpha

The KOLs captured by ZachXBT are as follows:

ZachXBT pointed out that the project party will reward with 3 whitelists plus a $100 token in return for the tweet thread. After the tweet thread is posted, they will also act in the comments section, thanking the KOLs for sharing.

ZachXBT stated:

Ask yourself, these new KOLs who love to write tweet threads, if what they call Alpha in their tweets can make so much money, why do most of them delete the tweets? If you continue to blindly follow these people, one day your entry position will become their exit liquidity.

Another analyst zkSync Research also believes that there are multiple danger signals in Snark Launch, and these KOLs should be veterans in the crypto field, how could they not have noticed? Warning signs include:

  • Increasing followers through Twitter bots with 27,000 people following in a single week

  • Poor audits costing $500

  • Poor project documentation

  • Aggressive marketing tactics

However, zkSync Research specifically spoke up for the mentioned Defi_Mochi, stating that he took responsibility for it, unlike other KOLs who completely acted as if nothing happened after deleting the tweets.

Defi_Mochi also stated that he will proportionally return the sponsored funds to users who lost money as a result.

It is understood that Snark Launch initially refused to return the funds raised in excess of the token issuance, but subsequently, under community pressure, the official stated that they will calculate the excess ETH and plan to return it to users on 4/16 and 4/17.