NFL's hottest rookie, Lawrence, endorses Blockfolio, an app under FTX, and accepts payment in cryptocurrency as compensation.
The cryptocurrency exchange FTX seems to have a particular interest in American sports events, as it recently renamed the Miami Heat's home arena, the "AmericanAirlines Arena," to "FTX Arena" last month. In April, FTX's investment app Blockfolio brought on board NFL's number one draft pick, Trevor Lawrence, as their endorser, with most of the endorsement fees paid in cryptocurrency.
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Who is Trevor Lawrence?
21-year-old quarterback Trevor Lawrence, who plays for the Clemson University Tigers, is considered the top prospect in the upcoming National Football League (NFL) draft.
Blockfolio Signs Potential Number One Pick
An established industry vying for exposure in mainstream sports events, Blockfolio is proving the mainstreaming of the cryptocurrency industry. Blockfolio CEO Sina Nader stated, "We believe Trevor is the future of American football, and cryptocurrency is the future of finance."
Reportedly, Trevor Lawrence's endorsement deal includes Bitcoin, Ethereum, and SOL. Trevor Lawrence will work with Blockfolio to familiarize people with cryptocurrencies and demonstrate how to trade them using Blockfolio.
Blockfolio CEO Sina Nader mentioned that FTX Arena serves as their physical representation, and Trevor Lawrence serves as a figurehead to connect the general public with the crypto space.
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