NFT

Doodles acquires animation studio "Golden Wolf", known for collaborations with Disney and Nike!

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Doodles acquires animation studio "Golden Wolf", known for collaborations with Disney and Nike!

The well-known NFT project Doodles announced on the 23rd that it has agreed to acquire the award-winning animation studio "Golden Wolf." The goal is to enhance Doodles' brand value through new long-form content, games, and real-world experiences.

Introduction to Golden Wolf Studio

Golden Wolf was established in 2013 with offices in London and New York, and has been nominated for the prestigious Emmy Awards in the US television industry.

Over the past 10 years, Golden Wolf has gained recognition for its animations characterized by dark humor, strong dynamic visuals, and psychedelic effects. The studio has collaborated with numerous international major brands including fast-food chains KFT and Subway, sports brands Adidas and Nike, online games Overwatch and Brawlstar, and even Disney in creating the Mickey Mouse empire.

Doodles Acquires Golden Wolf

In addition to the aforementioned brands, Doodles released a teaser for Doodles 2 last June, which was created by the Golden Wolf team.

Following the acquisition by Doodles, Golden Wolf will continue to operate as an independent studio. However, the brand will expand its focus beyond animation into Experience Design, encompassing XD, product, fashion, and music among other areas.

Moreover, Golden Wolf's founder Erlingsson will join Doodles in a content leadership role to assist in creating long-form content, games, and real-world experiences, elevating Doodles' brand value to a higher level.

According to a report by Deadline, Doodles will establish a joint venture company "Active Ingredient" leveraging the strategic partnership between Golden Wolf and creative studio Psyop. The aim is to utilize advancements in AI and blockchain to develop better tools and technologies for brands, animators, and creators.