Footprint | BNB Chain Gains a Large Number of Users in the GameFi Ecosystem, But Fails to Retain Them
Projects need to focus on the growth of user numbers and retention rates to better maintain the healthy operation of the GameFi ecosystem on the blockchain.
Mar. 2022, Vincy
Data Source: Footprint Analytics – BNB Chain GameFi Overview
Between August 2021 and December 6, 2021, the Play to Earn blockchain games on the BNB chain drove a significant increase in user numbers on that chain.BNB Chain, originally focused on DeFi, has now become a paradise for GameFi Dapps.
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However, after reaching a peak of 480,000 users on December 7, the BNB chain saw a sharp decline to 180,000 users. As of March 23, the average daily user count on the BNB chain has been maintained between 120,000 and 200,000.As we will see, this is closely related to the quality of games on the BNB chain.
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Summary
Due to the advantages of low gas fees and fast transactions on the BNB chain, a large number of new Play to Earn games were launched during the previous bull market. However, not all projects performed well when we analyze the data. Many well-known BNB chain game projects failed to retain users, including its largest project, Bomb Crypto.
Despite the substantial subsidies and incentive measures, it is evident that the BNB chain needs to focus on attracting high-quality projects on its chain, rather than just numerous projects.
This article is contributed by the Footprint Analytics community. The above content is for personal views only, for reference and communication purposes, and does not constitute investment advice. If there are obvious misunderstandings or data errors, feedback is welcome.
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