Kraken: Don't FOMO, see what cryptocurrencies can do!

The cryptocurrency exchange Kraken is launching its first global marketing campaign, aiming to educate more people about the possibilities of cryptocurrency. The article mentions "Focus on facts, not hype; focus on education, not FOMO; focus on empathy, not anxiety!" In the wake of yesterday's Bitcoin market volatility caused by fake news, the theory of avoiding FOMO proposed by the established exchange at this time is particularly heartening.

The three major U.S. stock indices all closed higher on Monday, while Bitcoin saw dramatic volatility.

Source of fake news about Bitcoin ETF? Similar information was released earlier by Cointelegraph.

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Kraken Emphasizes the Importance of Education

In a recent article, Kraken pointed out that people are overly focused on the issues in the current financial system and not paying enough attention to the potential of cryptocurrency as a driver of financial freedom and inclusivity.

Kraken cited a previous survey by The Block, stating that 51% of individuals have not purchased any Bitcoin because they lack understanding of it. Therefore, Kraken has decided to enhance their capabilities through promoting education. In the article, Kraken mentioned several characteristics of cryptocurrency:

• Cryptocurrency is always available: The crypto world does not have "weekdays" or "business hours." Cryptocurrency allows you to transact, trade, and participate when needed.
• Cryptocurrency is borderless: You can easily send funds to anywhere in the world quickly, regardless of your location.
• Cryptocurrency is for everyone: Anyone, regardless of their background, residence, or credit score, can use cryptocurrency.
• Cryptocurrency is permissionless: Cryptocurrency is open, inclusive, and not controlled by anyone.
• Cryptocurrency is fast: Forget about waiting in line or waiting times; you can almost instantly send, receive, and trade cryptocurrencies.

Exchanges Warn Against "FOMO"

Amid the current cryptocurrency bear market and unclear U.S. regulations, Kraken is accelerating its expansion. Besides expanding its European operations, it also plans to introduce stock trading features.

Kraken stated that they are laying the foundation for the next cryptocurrency bull market by engaging with audiences who have the potential to drive the next wave of cryptocurrency adoption. They also emphasize:

Focus on facts, not hype; focus on education, not FOMO; focus on empathy, not anxiety!

After Bitcoin experienced a sudden surge and drop due to fake news yesterday, it once again confirmed the FOMO behavior in the crypto community. Especially in the era of rapid information dissemination on social media, blindly following without verification or having a trading strategy, coupled with leveraged trading, can easily lead to asset liquidation in a short period.

At this moment, the long-standing exchange Kraken's theory of avoiding FOMO is particularly reassuring.