BITCOIN

BlackRock holds private seminars for high-net-worth clients, recommending a 28% allocation to Bitcoin investments.

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BlackRock holds private seminars for high-net-worth clients, recommending a 28% allocation to Bitcoin investments.

The world's largest asset management company BlackRock held a private event with Bitcoin as the main theme, according to a summary of the event shared by family office executive Steven Lubka, who outlined four key points.

1. Large Investors Have Not Yet Taken Action?

Steven Lubka pointed out that this is an exclusive event hosted by BlackRock for its "top clients" to promote the Bitcoin ETF in spot markets.

This indicates that BlackRock is preparing to aggressively promote the Bitcoin ETF product using its marketing and sales mechanisms.

2. Growing Interest from Traditional Institutions

Senior employees at BlackRock revealed that traditional institutions' interest in Bitcoin seems to be growing by the day, as they have received calls from people they never expected to hear from.

Steven Lubka believes that this indicates that Bitcoin's appeal is extending far beyond early adopters and investors familiar with blockchain technology. This suggests a significant shift in public perception of Bitcoin, which may include participation from mainstream institutions in the future.

He expects this bull market to possibly involve unexpected participants.

3. Suggested Bitcoin Investment Allocation of 28%

A quant analyst at BlackRock advocates allocating 28% of a portfolio to Bitcoin.

Steven Lubka pointed out that this 28% recommendation is still aimed at more conservative institutional investors, indicating a significant change in traditional institutions' view on cryptocurrencies like Bitcoin.

4. Marketing Machine Set to Launch

In his final point, Steven Lubka mentioned that BlackRock is planning to leverage its massive marketing network to promote the Bitcoin ETF product, with BlackRock boasting one of the world's largest marketing machines.

He concluded:

This event is not only targeted at their top clients, and once their top clients digest this information, BlackRock is likely to further promote this information across all customer groups.