Let's go for a run together! The STEPN team launches the fitness social app STEPN GO, introducing a feature for borrowing running shoes.
The announcement from the "earn while you play" game STEPN yesterday revealed that the team will rebrand and launch a new fitness social game called "STEPN GO," introducing new tokens GGT, lending feature Haus, and social interactive map function. However, looking at the current status of STEPN, will the new STEPN GO users foot the bill?
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STEPN GO: New Token GGT, Introducing Running Shoe Loan Feature and Physical Mechanism
The STEPN team indicated that they are launching a new fitness social app, STEPN GO, which focuses on integrating fitness, sports, and social functions with a diverse reward mechanism.
According to the whitepaper, STEPN GO will introduce the following features to enhance the gameplay and user experience:
New Token GGT:
GGT GO GAME TOKEN is an infinite supply gaming token used to upgrade and enhance sports shoes, create clothing, and participate in social activities, similar to STEPN's GST token, which can be earned through walking or running.
Energy Mechanism:
The game has a daily energy limit, exceeding which will cause the sports shoes to overheat and temporarily become unusable. Users must burn some sports shoes to obtain energy and increase the energy limit to maintain sustainability.
Running Shoe Loan Feature Haus:
Users can loan their running shoes to friends or family and share running benefits. Users who frequently use the Haus feature will earn more reputation points and unlock more perks.
Customizable 3D Avatars:
Users can customize their avatars, appearance, and clothing in STEPN GO.
Additionally, clothing has rarity levels, and users can earn clothing fragments through running to craft outfits, which can also be traded in the market.
Social Interactive Map:
Users can interact with others on the app's interactive map by placing "chat boxes" and adding them to their friend list.
Moreover, by burning GGT, users can send running invitations and invite others to exercise together.
Fitness Level:
The system evaluates users' running frequency and intensity, categorizing them into levels such as "soft feet," "sore feet," and "strong," providing earnings rates of 50%, 100%, and 150% based on user activity. Users who do not run for a certain period will earn less.
Clearly, this feature aims to reward active users, motivate inactive ones, promote regular use of STEPN GO, and advocate outdoor activities.
In addition, users will soon be able to participate in a draw by staking GMT tokens during the STEPN GO Alpha phase, sharing the first batch of 6,000 pairs of STEPN GO sneakers.
What About STEPN?
It is reported that the STEPN team has directly changed most of the official social media accounts to STEPN GO, including X, Instagram, YouTube, and Reddit.
This move has raised concerns among long-time STEPN users, with inquiries asking what to do with the old STEPN accounts.
In response, the STEPN team Find Satoshi Lab stated:
There will be no impact; the OG STEPN app will remain unchanged!
In other words, the two apps and accounts of STEPN and STEPN GO will coexist independently. While FSL did not disclose much information, the two accounts may be linked through other incentive measures.
Despite the excitement and anticipation in the teaser video, there are widespread concerns among users in the official announcement:
You chose not to solve the original problems but started another project, making its mechanism more complex. I don't think Stepn Go will be better.
Can the New STEPN GO Dance Again?
As a legendary figure in the 2022 Move to Earn blockchain gaming era, STEPN was once seen as the dark horse application most likely to break through the cryptocurrency market barriers. At its peak, the monthly active users surpassed 700,000, and the GST token price reached new highs, providing users with daily earnings exceeding $42.
Do you remember any other Move to Earn games? Can STEPN's daily earnings now buy a cup of coffee?
However, good times did not last. Pressure in the bear market, dwindling new user inflows, and decreasing average income for the team and users have accelerated the outflow of users.
As of now, STEPN's minimum daily income is only $0.06, with the monthly active users last month dropping to 14,000.
Nevertheless, the STEPN team continues to focus on product updates and brand collaborations, including integrating Apple Pay into the app, launching the social-integrated PVP game Gas Hero, and announcing a collaboration with sports giant Adidas last month to release 1,000 NFTs.
However, the future development of STEPN or the new STEPN GO will depend on whether new and existing users support it.
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