Crackdown on Misinformation, Musk: Tweets with Community Annotations Will Not Generate Revenue
Elon Musk stated that the idea is to maximize the accuracy of tweets, rather than using sensational information to attract clicks.
Vitalik provided insightful analysis on Twitter's fact-checking tool, even earning praise from Musk. What exactly are social notes?
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False Tweets Will Result in Loss of Earnings
Elon Musk announced on October 30th that creators on platforms such as Twitter or X will not receive any revenue share if their tweets are fact-checked and corrected by the "Community Notes" mechanism.
He stated:
The idea is to maximize the accuracy of tweets, rather than using sensational information to attract clicks.
He also emphasized that attempting to use Community Notes as a roadblock for financial gain is futile, as all the code and data of Community Notes are open-source.
Making a slight change to creator monetization:
Any posts that are corrected by @CommunityNotes become ineligible for revenue share.
The idea is to maximize the incentive for accuracy over sensationalism.
— Elon Musk (@elonmusk) October 29, 2023
Community Criticism and Feedback on the Platform
Some users praised this move, believing that some creators are profiting from false information, while others think that tweets are too easily labeled by Community Notes, which may not be entirely fair.
World of Engineering: What if the annotations by Community Notes are incorrect?
Autism Capital: Can Community Notes distinguish between providing context and correcting content?
Bitcoin Archive: Not all annotations by Community Notes indicate errors in tweets; some are just supplementary information.
The Rabbit Hole: Changes should not be made before users can complain about Community Notes, especially since Community Notes are often placed below memes to "explain."
Impactful Community Notes Lead to Advertisers Facing Challenges on Twitter
According to a report by the Wall Street Journal earlier this month, ads from companies like Apple, Samsung, and Uber have been affected by Community Notes.
For example:
Game company Evony: Annotated for ads that do not match the game.
Uber driver recruitment ad claiming "Be your own boss": Annotated for Uber drivers' average hourly wage of only $11.77.
Samsung promoting the Galaxy S23 Ultra for clear moon photography: Annotated for the Samsung ad's results being edited.
Community notes fact-checking ads is hilarious to me pic.twitter.com/7xEdoC9MPh
— Austen (@Austen) April 23, 2023
Are Twitter's Community Notes a Double-Edged Sword?
Twitter's Community Notes feature is a significant innovation compared to other social platforms, and Musk has always been proud of the open-source mechanism behind Community Notes.
Ethereum founder Vitalik Buterin has previously given high praise to the rating mechanism and algorithms behind Community Notes, with his professional analysis receiving Musk's retweet and praise.
However, this seems challenging for advertisers, and it appears to be a double-edged sword for Twitter's own advertising revenue as well.
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