How will the content creation platform Orb Land maximize creator earnings through its unique business model?
Can Orb Land's 600% Harberger Tax on the advisory creator platform achieve sustainable on-chain content creation services? This blog post on Chain Feeds introduces this interesting experimental project and how it will fill the market gap for high-quality creators. Introduction
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Table of Contents
Introduction to Orb Land
Consulting Services
Eric Wall, the founder of Taproot Wizards, has launched a crypto-economic experiment called "Orb Land," aiming to tokenize personal consulting services into NFTs.
Orb Land provides a decentralized platform where users can browse each creator's Orb on the Orb Land page, with different Orbs serving different functions. Currently, Orb Land mainly focuses on question-and-answer type Orbs as an MVP to test the market.
Owners of purchased Orbs gain the right to ask questions to the Orb's creator and the ability to resell this right. Creators must provide written responses within a certain timeframe, and owners can also rate the quality of the answers. All processes are recorded on the blockchain.
Currently, the platform is not open for everyone to become creators. To test the market, the team has only opened up to four creators: Nic Carter, General Partner at Castle Island Ventures, Nic Carter; Eric Wall, founder of Taproot Wizards, Eric Wall; Zaki Manian, founder of on-chain investment protocol Sommelier Finance, Zaki Manian; and Tarun Chitra, founder of DeFi risk management protocol Gauntlet, Tarun Chitra.
Supplement: Harberger Tax
To facilitate the circulation of Orbs and reduce speculative behavior, Orb transactions and ownership use a special design. First, let's understand what the Harberger Tax is.
The Harberger Tax is a radical economic policy proposed by Arnold Harberger that alters the definition of ownership, primarily consisting of two core principles:
- Asset prices are assessed and set by the asset owner, who is taxed on this price.
- Anyone can purchase the asset at the price set by the owner at any time, acquiring ownership of the asset, making all assets constantly available for sale.
Under the Harberger Tax system, asset owners consider setting the most optimal price. Setting the price too high results in higher tax rates, while setting it too low may lead to others buying the asset at a lower price, reducing speculative activities in the market.
Moreover, the Harberger Tax system promotes asset circulation. If a holder has no current need for the asset, holding it incurs additional costs. For Orb Land, this ensures the protocol operates even if someone holds an Orb without using it.
Orb Land Ensures Creator Revenue with High Tax Harberger Tax System
Technically, Orb is a modified ERC-721. While Orbs can be displayed on OpenSea, they cannot be listed for sale on NFT trading platforms like OpenSea, Sudoswap, or Blur. Orbs can only change ownership through auctions and the Harberger Tax ownership system.
In Orb Land's protocol design, after setting the Orb price, owners must deposit funds to pay the tax rate for holding the Orb, which can be bought at the set price by others at any time. If funds run out, ownership of the Orb is lost, and the Orb enters the auction process.
Interestingly, Orb Land currently sets tax rates not at 3% or 5%, but between 150% and 600%, encouraging quick questions, answers, and turnovers to enhance creator revenue:
- Nic’s Orb: Priced at 6 ETH, with a Harberger Tax rate of 150% per year and a 7-day cooldown.
- Eric’s Orb: Priced at 4 ETH, with a Harberger Tax rate of 600% per year and a 7-day cooldown.
- Zaki’s Orb: Priced at 2 ETH, with a Harberger Tax rate of 600% per year and a 14-day cooldown.
- Tarun’s Orb: Priced at 2 ETH, with a Harberger Tax rate of 150% per year and a 10-day cooldown. Additionally, all of Tarun Chitra's answers are in a hidden state.
Through the Harberger Tax system mechanism, creators can ensure continuous revenue. If made viewable to external users, others can also tip to generate additional income.
Orb Land charges transaction fees during the trading process.
Creating a Favorable Monetization Environment for Creators
High-Quality Content Positioning
From Orb Land's tax rates and prices, and the use of the Harberger Tax system mechanism itself, it is evident that the team's target creators are relatively seasoned industry professionals, differentiating themselves from competitors like Mirror or Matter.
Orb Land introduces a new business model using the Harberger Tax system to provide creators with more revenue and power, allowing valuable content and knowledge to be quickly monetized.
Key Activity: Finding High-Quality Creators
However, despite innovative business models, whether creators can monetize knowledge depends on the quality and accuracy of the knowledge. Therefore, content remains the most crucial product, while special fee mechanisms and blockchain technology are just tools.
Therefore, the success of Orb Land hinges on finding valuable creators, making the team's current focus heavily on creator selection.
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